WHITE LABELED GPS SOLUTION

When a company offers/authorizes another company to re-sell the product/service offered by it with the authorized/offered company’s own branding, it is called white-labeling. GPS based vehicle tracking white labelled solutions is one such example.White-labeling is a very effective way of reaching out to a geographically spread population where trust is the important part of the business strategy. Since I have recently ventured into the business of GPS based vehicle tracking, I would like to share my experience with everyone”.

With its deep understanding of location based analytic and wide experience in the field of logistics, Axestrack boasts of the best team in the industry

Axestrack provides complete end-to-end solution which includes hardware, software and IT support. Axestrack, with its 350+ partner base, is the leading player in the Indian GPS market.



Axestrack makes you feel at ease. With its state of the art infrastructure, it remains at the top for seamless integration. It offers an array of hardware, specialized software solutions, and best in the industry IT support. For some-on like me who was absolutely new to this industry, Axestrack has helped me establish my business from the scratch. It focuses on designing solutions, rather than selling them, which helps in identifying the market, its need, and solving the problem from the core.

Axestrack believes that equipping the partner with its knowledge and experience will help in deeper penetration into the Indian market. But it also realizes that since it is relatively new technology for the Indian market, it is difficult to find experts. To counter this problem, Axestrack has divided its solutions in terms of complexity of the software and the variety of features offered. This helps the partner in identifying the nature of the market he/she is intending to target, the complexity of solution that is most suitable, and the level of support required to retain the customer.

To add on top of this, Axestrack has a variety of solutions targeting the fastest growing verticals in the logistics domain. Here are a few of them:

Silver Panel – Basic tracking features on web and mobile app

Gold Panel – Added modules for analysis and performance of the vehicle

Platinum Panel – All the latest features offered in the international location based analytics market.




Our Mobile Application
 
School Bus Application – A simple solution for a really complicated problem. A single app provides tracking, arrival projection, attendance compliance and an architecture that is extremely easy to integrate with existing School ERP systems.


Track Me – A device-less solution that helps in tracking an employee force on the field. It’s a simple mobile application that gives a common control window to set meetings, check employee mobility, compliance with the delegated duties and analysis of your employee’s on-field performance

It has been an exciting journey for me since my association with Axestrack. I am looking forward to increasing my knowledge in this domain and cash in on the opportunities provided by this amazing company.
 
http://www.axestrack.com/

Long Haul Consignment Solution by AXESTRACK

“In a market inundated with thousands of Consignment Solutions, it is next to impossible to settle down-on one with full complacency” understands Axestrack's CEO.“That is why we have come up with one-stop-solution, a comprehensive package which would gratify ALL the requisites of any fleet owner”, he says. He adds “Not only that we are incorporating all the features, but our team has hammered a lot upon each feature making it far better than what is accessible in the market as of now.” Axestrack claims to have a bunch of adept, ardent and assiduous people. As stated by Axestrack’s CTO, “Our people are our greatest credit and biggest differentiator.”


Reverting to the main plot, I tried understanding that what is so peculiar and noteworthy about Axestrack’s Long Haul Consignment Solution. Here are the points that I came up with:

Finely concocted solution: With ‘Solutions Team’ sharing 60+ years of experience in IT + Operations + Consultancy, they can and successfully they are endeavoring to customize solutions as per the client requirements. A ‘solution’ is tailored in a way that it addresses all the pain points of the client. Their acme being ‘data analytic’, you can expect solution with fine details.

No more offline devices: The team proficiently handles 80+ GPS devices. “Although our device up-time is 97%, but still we have field engineers present in over 80 cities stalking for an offline device”, their CMO excitedly shares this fact.

Software that never sleeps: Needless to mention that Axestrack brags about the solution which has been conceptualized under the able guidance of their CTO, an ex- Microsoft’ian. The software is already handling massive volumes of data and is all set for enormous future volumes. “Our software up-time is 99%, which really talks a lot about us” as quoted by their CTO.


 “Do Not Pay” Option: Yes! For high volume device orders this is true! They extend OPEX option as well to their customers, besides the conventional one. So, now the client need not worry about the upfront investment, or the post-sales support, and it also means endless warranty on GPS devices.


Absolute Solution: It would be difficult to find a feature that is not present on their list. The  features list is wholesome and complete, including ‘UI for all Key Players’, ‘Dynamic Grouping’, ‘Senior Management Dashboards’, ‘Key Performance Indicators’, ‘Proactive Analytic’, ‘Conformity and Compliance Status Reports’, ‘Indigenous Mobile App’, ‘Auto Monitoring’, ‘Flexibility of Data Input’, and more.

http://www.axestrack.com/

VEHICLE TRACKING SYSTEM IN INDIA

 

A vehicle tracking system works with the aim of providing complete control over the vehicles with the use of technology.

Vehicle tracking system is basically used for getting the vehicle’s location in real time. GPS tracking system combines the Real time location and the back end processing for getting the comprehensive picture of the vehicle’s position and also various types of information about vehicle parameters like speed, stoppage, and other vehicle activities.



The basic requirements for implementing vehicle tracking system in the vehicles are:

1) GPS device, GPS stands for  global positioning system which is fitted into the vehicles that captures the location of the GPS/vehicles. Other information like ignition status, fuel, air conditioner status, idling time, odometer reading etc.  also can be known by using the GPS device with necessary integrations.

2) Server, A server is required for receiving data from the GPS device, to store the data securely and also to make data available for the user on demand.

3) SIM, SIM fetches the information from the server sent by the GPS device using cellular network and provide it to the user on the software.

4) SOFTWARE, Software is the back end processing as well as the user interface that defines how the user has access to the information.

Advantages of using the vehicle tracking system are:

1) Locate your fleet remotely

2) Help boost driver efficiency

3) Optimize vehicle usage

4) Intelligent transport services

5) Lifeline for the logistics business

6) Enhance security of your vehicle

7) Increase the productivity & reduce the operation cost

Vehicle tracking system is one the most popular technologies these days and hence has a high demand since it facilitates better fleet management and is also a good option for the logistics business person since it lets them track their consignments. A number of companies are providing the complete solution of hardware (GPS device) and the Software for the vehicle tracking system.

Fields where vehicle tracking system is widely used for enhancing their transport:
 

• Logistics
• Taxi/cabs services
• School and Hospitals Public/Govt transport and many more

Leading companies providing Vehicle Tracking System are:

• AXESTRACK
• ITC Infotech
• Track n Tell
• Track your truck
• PHOENIX secure

Go mobile!!

Just think of a device that is being used most in all your waking hours. The first answer that pop ups in your mind is –‘Mobile Phone’, and it is completely true!Research studies haveproven the fact that either a teen or an adult, either a man or a woman, everyone these days, is engaged into their mobile phones for a surprisingly considerable amount of their awake time. Lately, this trend has shot up like anything. Gradually, all companies have started taking leverage of this fact and are making a stupendous amount of money from it.

The idea is to use mobile phone as a tool for reaching out masses and marketing their products and services. This is also known as “Mobile Marketing”. Mobile marketing has become a great way to make new customers and stay in touch with the existing ones.

Now to savor mobile marketing benefits, companies need to ensure that their sites are mobile sites. This refers to the fact that a website needs to be optimized in a way that the users enjoy the same experience on mobile devices as they do on their desktop computer. Technically, companies may go for “Responsive design”, “Adaptive design”, “Mobile first”, “Mobile friendly”, or a “Separate mobile site” but the underlying ideaistheir “mobile presence”.

Besides mobile site, trend is also to go for mobile App as well. User needs to download the app from the App store and install it on their mobile device. Mobile site or app or both would typically depend upon the type of business. For example – Axestrack’s (renowned GPS based vehicle tracking solutions company) responsive website provides its customers with ideal user experience. Along with mobile site, it also extends multipleapps to cater its varied customer base. “Track” App to monitor fleet, General Tracking” app for basic tracking, “Immobilizer” App for bike tracking, “No More Wait” App for school Bus tracking, “Track Me” for employee tracking, “GPS Installer” App for managing control panel, are just to name a few.

Lots of people use their cell to search online using web portals. Thus, simply having mobile website is not enough to mark your web presence. Companies need to employ SEO (Search Engine Optimization) techniques to maximize the amount of visitors that your website gets by pulling it to high ranks in search results when people are searching online through search portals.

Mobile marketing involves various techniques, but the effort you put in becomes worth when you reap its benefits!

MONETARY BENEFITS OF VEHICLE TRACKING

“I find Vehicle Tracking system to be investment heavy”, “Vehicle Tracking sounds too complex to me”, “I am worried about my capital expenditure” – Is this any of you?

If yes, then you need to stop and think again!

Prices of Vehicle Tracking systems, these days, have gone all-time low. The market is flooded with these kind of systems, so you have a whole array to search from. The fierce competition among companies provides customers with not only cutting edge systems but also competitive prices. Moreover, once you will seriously evaluate the benefits of vehicle tracking, you would understand that returns on investment are much higher as compared to investment cost.

Although vehicle tracking systems extend benefits both, monetary and non-monetary but, in this article we’ll focus on only monetary ones.

MINIMIZED OPERATING COST:

One of the most apparent benefits is the decreased operating cost of the fleet. These systems can help you track employees who drive too fast costing you excessive fuel usage, implying an adverse effect on your vehicle’s health, and shooting up your insurance premium.

Drivers might be enjoying long breaks during working hours. With these, you can pinpoint on those long breaks, eventually converting idle time into work time.

Not only this, you can cross check whether the vehicle is being used for official purpose or some personal things by the driver. A driver might be taking his wife for shopping or dropping his friend to railway station but, not any more. These systems help you to put a halt onunauthorized use.

Telephone bills would also decrease drastically as tracking of vehicles would be done online rather than by calling each driver. Also, time spend in calling could be better utilized in doing something more fruitful.

Calculating number of working hours is a child’s play using these systems, hence Overtime claimsis likely to witness setback once you decide to go for these systems.

Vehicle tracking systems not only prevent things as discussed above, but also empowers you to convey the best route to the driver, which is the shortest or not that much bumpy or have lesser number of traffic lights.

All such things would minimize the running cost and maximize the returns.

CUSTOMER SATISFACTION:

One of the ways for businesses toattain more satisfaction on the part of customers is by proving them with accurate estimates of delivery schedule. If a customer is waiting for a particular medicine, for example, then the concerned person can check and convey the time when thesaid medicine would be available at the store. Using tracking, you can answer this in few seconds.

Another significant example, could be of a Cab Service Company, wherein tracking systems could be used to deploy vehicles nearest to customer site,reducing customer’s waiting time and inflating customer satisfaction.

Also, the company can act pro-actively by informing the customer in advance, whenever cab is running behind the schedule. Not to mention that gradually better services would lead to more number of customers which means more returnsin the long run.

PROTECTION OF EMPLOYEES AND VEHICLES:

In the event of some misshapening, knowing the exact location of the vehicle is of great help in sending the emergency team to the accurate spot. Similarly, if vehicle crashes in some deserted area, it is easier to send help quickly rather than wasting time in locating it.

In case of theft, which is rare if vehicle is mounted with such systems, recovery too becomes easier knowing its exact location on the map.

Either it is prevention of theft of your asset (vehicle) or ensuring the wellness of your employee, both can be directly converted into monetary numbers as they are directly proportional to number of working hours.

INCREASED PRODUCTIVITY:

It is human nature that if someone knows that he is being observed, he tends to behave in a way as expected. Same implies to drivers. Knowing, tracking systems are installed, they tend to drive safely and adhere to proper schedules leading to vehicle safety and increased productivity.

It is significant to quote here “Knowledge is true power”. To run your business more efficiently and get higher returns on investment, you need to get the real picture of what is happening. Where are your vehicles and how they are being driven, will help you find ways to make the real savings.